The number one challenge that anyone might face in a sales or customer engagement situation can be the threat, perceived or not, of the dreaded OBJECTION. Should you encounter this potential barrier, this is not to be feared but embraced because if you deal with the situation competently and correctly you move from objection to OPPORTUNITY. It is absolutely true that your ability to effectively acknowledge and deal with objections can be the key to getting a sale over the line, or make that customer service experience go from misunderstood to memorable. Sometimes this can be easier said than done, until you are that person on the spot having to deal with what is in front of you. The best response is a combination of relevant information and your personality – comfortable doing this?
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